Many people are comfortable using online tools for many things. The internet is becoming more and more functional for home and lifestyle. I found a site that helps people design rooms and see the results instantly. That way, they don't even have to go to Home Depot or Lowes but can do their design from their PC. Once they figure out more or less what they want then they can plan out the actual remodel.
It's cool to take swatches and see the results of a given change. Here is the site: http://homegarden.move.com/homegarden/remodeling-tools